Playable Ads for Games
Playable ads for games to improve your user acquisition and player retention.
Make your game recognized and increase downloads by making a demo version available in the form of a playable ad for games.
What are playable ads for game ?
Playable ads are interactive ads that allow the user to have a small demo experience before installing the game.
Every day, hundreds of games are published in app stores, each hoping to become popular. We don’t rely on luck. With playable ads, you can attract more players and enhance your game’s retention rate, all without substantial costs!
Why playable ads will help you?
Games are made to be played and traditional ads are very unlikely to convey the essence of your game.
That’s why we’re going to make them playable.
More Engaged User 👫
Playable ads teach the player with a demo version and attract more proactive customers.
More qualified leads 🌟
Leads generated by playable ads are highly interested in your game and eager to learn more. These players are much more likely to convert into future customers.
Less cost 🪙
Playable ads offer a much higher ROI per player compared to traditional ads.
More data 📊
Playable ads can collect more data from players without being invasive.
More meaningful 🔍
41% of players prefer playable ads, resulting in higher engagement and longer-lasting retention of our message.
How playable ads for game work?
Our playable ads create a fun environment and redirect
the player to the app store in 3 steps
Onboarding
Encourage
user interaction
We show the user that he is in contact with a playable ad and that he can play the game.
Gameplay
Present a demo of your game in a concise and interesting way
People don’t have time or patience for ads, that’s why we believe ads should be fun. This is the most important part, we have to leave the customer wanting more.
Endcard
Turn the player into
a customer
After showing how your game works, put the player in a situation where they feel like downloading the full game to finish their experience.
Give it a try
Try a demo of a Playable ad and imagine how you could apply it to your game.
If you would like to bring this idea to life, please contact us.
Got a question?
Frequently
asked questions
If you or your company has a game and you want more people to download it without having to spend a lot, this service is for you. Now, if you or your company doesn’t have a game, you can still use playable ads in other strategies. Find out more on our services page.
The production cost of playable ads is slightly higher than traditional ads, but the final results have a lower customer acquisition cost. If you want to know the exact value, contact our team to create a budget.
More attention from users; More meaningful ads; More qualified lead; Better brand awareness; More customer data without being invasive; Lower Customer Acquisition Cost (CAC).
No, after the playable ads are finished you are free to use the playable ad as many times as you want for as long as you want. Although we do not recommend using it for a very long period without changing anything, our team can support future updates or even create new ones.
Yes, all data collected is GDPR compliant.
Please contact us with your company information so we can prepare a demo.
We develop playable ads to be compatible with the main platforms on the market.