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Discover how interactivity can boost your marketing performance
Discover how interactive experiences can strengthen your marketing strategy. Whether it’s through Playable Ads, AR/VR, Interactive DOOH, virtual worlds, or the most well-known of all, advergames.
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How to create Playable Ads for Idle Games that convert
Creating playable ads for your idle games is one of the most effective ways to engage and convert mobile gamers. As idle games continue to
How Interactive DOOH Can Boost Brand Awareness Compared to TV Commercials
If marketing were a race, TV commercials would be the reliable marathon runner, while Interactive Digital Out-of-Home (DOOH) advertising would be the agile sprinter making
Playable Ads to Combat Banner Blindness
Did you know that 86% of consumers suffer from banner blindness, ignoring most display ads? The problem is that traditional banner ads are becoming increasingly
What Interactive AR Can Do for Your Brand
Did you know that consumer engagement has dropped by 20% over the past year? Gartner recently reported this alarming statistic, shedding light on a growing
How Gamification Drives Immediate Customer Engagement and Loyalty
How to Increase Customer Engagement and Retention Through Gamification Did you know that companies using gamification can experience a 47% increase in engagement? Salesforce reveals
Why Branded Mini-Games Outshine Traditional Ads
Did you know that 74% of consumers are actively avoiding ads? [Source] The problem is that traditional ads are losing their efficacy. Consumers have become
Combat Banner Blindness with Interactive Videos
Did you know that only 14% of consumers remember the last display ad they saw? The problem is that traditional online ads are increasingly becoming
The Rise of John Hanke, the Creator of Pokémon GO
What if I told you that John Hanke, the genius behind Pokémon GO, made a whopping $1.2 billion in 2016? 🤯 Believe it or not,
Why Branded Mini-Games Are Your Key to Captivating Audiences
Did you know that the average person’s attention span has decreased to just 8 seconds? In today’s over-saturated market, grabbing and holding consumer attention has
